The Bermuda Olympic Association (BOA) Athletes’ Commission hosted two webinar lectures this month for athletes and
representatives looking to expand their knowledge around a few key topics in sport: Drugs in Sport; and Branding.
On 13 March 2021 at 3:00 p.m., Colin Ryan, Pharmacist presented on “Drugs In Sport”, which was a very educational session on how to determine when a OTC drug is safe, navigating Therapeutic Use Exemptions, Do’s and Don’ts for professional Athletes and Athlete accountability.
Colin, who completed his Master’s degree in Pharmacy at the Royal College of Surgeons in Ireland, is the lead pharmacist at People’s ACW. He has a long history in sport having played football and Gaelic football at a national level in Ireland. Since arriving in Bermuda in 2016, Colin has been part of the successful Robin Hood football team and was named MVP in the 2017 Bermuda All Stars game.
Colin recently completed the International Olympic Committee Drugs in Sport course.
On 20 March 2021 at 3:00 p.m., Hailey Smith of Nickai Marketing hosted “An Athlete’s Brand” to provide insight into how to use Social Media, promote your self image and navigating sponsors in professional sports.
Hailey has completed her Masters in Advertising and PR Management, and started as an entrepreneur managing Nickai Marketing.
She offers social media consultations, social media management, marketing strategies and more. She has been working with local businesses with the goal of implementing effective marketing strategies to improve overall growth.
You can find the videos on the Bermuda Athletes YouTube channel and watch them at your convenience to learn more about these two topics: Drugs In Sport, and An Athletes Brand.
Drugs In Sport:
An Athletes Brand:
The role of the Athletes’ Commission is to consider issues related to athletes and provide advice to the BOA Executive Board and National Sport Governing Bodies to: Promote the athletes rights; Engage actively with initiatives and projects that protect and support of athletes on and off the field of play; Represent the rights and interests of athletes and make related recommendations; Consult with athletes in the evaluation of the rules and regulations of their respective sport and subsequently provide feedback to the BOA Executive and General Assembly; and Maintain contact with the IOC Athletes’ Commission and Pan Am Sports.
